Brand and press kit.

For organisers, press and collaborators: bios you can paste, the mark in every colour, and the palette and type behind it. Use them as they are. For anything not here, write to hello@awmium.com.

t to switch theme

Bio

Three lengths, all current. Pick the one that fits the programme or the post, and paste it as it is.

one line17 words

Azmir Murad is an analytics engineer in Dhaka, Bangladesh, building with Power BI, Microsoft Fabric and agents.

short42 words

Azmir Murad is an analytics engineer in Dhaka, Bangladesh, working across Power BI, semantic models and Microsoft Fabric. Today he works agent-first: he writes the contract, an agent builds the model and the report, and tests prove every number before it ships.

long126 words

Azmir W. Murad is an analytics engineer based in Dhaka, Bangladesh, working across Power BI, Microsoft Fabric, Fabric data apps and agentic development. He started as a designer, making charts for people who did not want to read spreadsheets, and still builds by the rule that a visual is a sentence: make it say one thing clearly. Curiosity pulled him down the stack to the semantic model and Microsoft Fabric underneath. Today he leads a Power BI team and works agent-first: he writes the contract, an agent builds the model and the report, and a test proves every number before anyone sees it. He holds three Microsoft associate certifications, PL-300, DP-600 and DP-700, and speaks and trains in the Fabric and Power BI community in Dhaka.

Using the mark

The mark with its clear space marked

clear space

Keep x, a quarter of the mark’s height, clear on every side.

The mark at 22 pixels tall22 px smaller: one colour

minimum size

22 px tall on screen, 6 mm in print. Smaller than that, use ink or white.

The mark with the name set below itAzmir Murad

the mark stands alone

Set the name in type beside or below it, never fused into a lockup.

Correct: the mark as supplied, on a solid ground
do · as supplied
Wrong: the mark stretched
don’t · stretch
Wrong: the mark rotated
don’t · rotate
Wrong: the gradient recoloured
don’t · recolour
Wrong: the mark with a shadow and glow
don’t · add effects
Wrong: the mark on a busy background
don’t · busy grounds

Colour

Warm monochrome, one solid accent, and one gradient used like a signature. Never pure white or black as a ground. Click a value to copy it.

ground
text
accent
link
surface
card
muted
hairline

logo and print · always violet to red, left to right

screen · small doses only: a cursor, a tick, one emphasis word

awmium/brand

Insight, designed.

light · ground #FAF8F4 · text #1A1915 · muted #6E6A61
awmium/brand

Numbers, proven.

dark · ground #141311 · text #ECEAE4 · muted #97938A

Type

Writing speaks serif and sans. Anything that behaves like an interface speaks mono, in lowercase. All three families are free.

newsreader
headlines · 400, 500
google fonts ↗
Insight, designed. Numbers, proven.
plus jakarta sans
body · 400, 500, 600
google fonts ↗
I shape how data looks and reads, agents build it on Microsoft Fabric, and every number is tested before it ships.
jetbrains mono
labels · 400, 500
google fonts ↗
awmium/brand · 2026-10-07 · [power-bi] [fabric]

Headshot and contact

Headshot on request: hello@awmium.com.

# ~/.awmium/press
nameAzmir Murad
roleAnalytics Engineer
basedDhaka, Bangladesh
webawmium.com
mailhello@awmium.com
linkedinlinkedin.com/in/awmium ↗